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NCT06969638 · ClinicalTrials.gov registry record · NA

Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2

A NA study of Food Selection, sponsored by NYU Langone Health.

Recruiting
Registry status
NA
Development phase
1,300
Enrollment target
1
Study location

NCT06969638: Recruiting NA study of Food Selection, sponsored by NYU Langone Health.

NCT06969638 is a NA study of Food Selection that is actively recruiting participants, run by NYU Langone Health. The registered enrollment target is 1,300 participants, above the 711-participant average among 12 other Food Selection trials with a reported enrollment target (83% higher). The trial reports 1 study location across 1 state. According to ClinicalTrials.gov, the official US trial registry.

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The verdict

NCT06969638, a NA study of Food Selection, is actively recruiting participants, sponsored by NYU Langone Health.

RECRUITING
Registry status
NA
Development phase
1,300 participants
Enrollment target
1
Study location

Study Summary

This is a randomized trial to examine the influence of number of "likes"on social media food ads on Black and White adolescents' food purchases

Primary Outcome

Total number of calories selected in the hypothetical snack choice pairings.

Conditions Studied

Interventions

  • BEHAVIORAL Black Ads
  • BEHAVIORAL White Ads
  • BEHAVIORAL Many Likes
  • BEHAVIORAL Few Likes

Study Locations (1)

New York

  • NYU Langone Health - New York

Trial Details

FieldValue
Enrollment Target 1,300 participants
Start Date 2025-04-29
Est. Completion 2026-02
Phase NA
NYU Langone Health

1,164 total trials

What NCT06969638 shows while recruiting

NCT06969638 is an interventional study that assigns participants to a tested intervention. Its 1,300 participants enrollment target places it among the larger protocols in the corpus, above the 711-participant average among 12 other Food Selection trials with a reported enrollment target (83% higher).

The record links to 1 condition, with Food Selection appearing as the primary indexed condition, and to 4 interventions - of which Black Ads is the first listed.

NCT06969638 reports a single indexed study location in New York.

Frequently Asked Questions

What is clinical trial NCT06969638 about?

NCT06969638 is a clinical study titled "Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2". This is a randomized trial to examine the influence of number of "likes"on social media food ads on Black and White adolescents' food purchases

What is the current status of trial NCT06969638?

This trial is currently recruiting. It is a NA study. The enrollment target is 1,300 participants. The study started on 2025-04-29. Estimated completion is 2026-02.

What conditions does trial NCT06969638 study?

This clinical trial studies the following conditions: Food Selection.

What interventions are being tested in trial NCT06969638?

The interventions under investigation include: Black Ads (BEHAVIORAL), White Ads (BEHAVIORAL), Many Likes (BEHAVIORAL), Few Likes (BEHAVIORAL).

Who is sponsoring clinical trial NCT06969638?

This trial is sponsored by NYU Langone Health, which has 1,164 total clinical trials registered on ClinicalTrials.gov.

Where is trial NCT06969638 being conducted?

This trial has 1 study location across New York. Contact the study sites directly through ClinicalTrials.gov for enrollment availability.

Similar trials for Food Selection

Matched on the same primary condition, ranked to surface studies in the same phase first, then by recruiting status, no relevance scoring or editorial curation.

Where NCT06969638's enrollment target sits among peer trials

1,300 3rd of 12 higher than 10 of 12 other Food Selection trials

participants (enrollment target), bucketed by value

Each bar is a band; taller bars hold more other Food Selection trials. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.

Source ClinicalTrials.gov registry export · 2026-08-08

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Source: ClinicalTrials.gov NCT06969638, the US trial registry maintained by the National Library of Medicine. NCT06969638 (large enrollment · single site footprint · recruiting) retrieved and formatted by PlainTrial, see methodology.