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NCT06917391 · ClinicalTrials.gov registry record · NA

The Young Adults' Experiences With Virtual Reality (YAES VR) Study

A NA study of Population Health, sponsored by NYU Langone Health.

Recruiting
Registry status
NA
Development phase
200
Enrollment target
1
Study location

NCT06917391 is a NA study of Population Health that is actively recruiting participants, run by NYU Langone Health. The registered enrollment target is 200 participants. The trial reports 1 study location across 1 state.

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The verdict

NCT06917391, a NA study of Population Health, is actively recruiting participants, sponsored by NYU Langone Health.

RECRUITING
Registry status
NA
Development phase
200 participants
Enrollment target
1
Study location

Study Summary

The purpose of this study is to test the effect of virtual reality (VR) food marketing exposure (versus VR non-food control) on snack consumption, purchase intention, hunger, and arousal in black and white young adults. Participants will be randomized to either the VR food marketing condition or VR non-food control. Study participation duration will be 2 hours during a one-time, single visit.

Conditions Studied

Interventions

  • BEHAVIORAL Wendyverse VR food marketing experience
  • BEHAVIORAL Nikeland VR non-food marketing experience

Study Locations (1)

New York

  • NYU Langone Health - New York

Trial Details

FieldValue
Enrollment Target 200 participants
Start Date 2025-11-13
Est. Completion 2028-03-31
Phase NA

Sponsor

NYU Langone Health

1,164 total trials

What the Registry Record Tells You About NCT06917391

The ClinicalTrials.gov registry entry for NCT06917391 describes a study currently listed as recruiting, categorized as NA. The registered enrollment target is 200 participants, a figure that helps gauge the scale of data the investigators plan to collect. The listed sponsor is NYU Langone Health, which has 1,164 total studies on file at ClinicalTrials.gov.

The record links to 1 condition, with Population Health appearing as the primary indexed condition, and to 2 interventions - of which Wendyverse VR food marketing experience is the first listed.

NCT06917391 reports 1 study location spanning 1 distinct geographic area - top geographies include New York.

Frequently Asked Questions

What is clinical trial NCT06917391 about?

NCT06917391 is a clinical study titled "The Young Adults' Experiences With Virtual Reality (YAES VR) Study". The purpose of this study is to test the effect of virtual reality (VR) food marketing exposure (versus VR non-food control) on snack consumption, purchase intention, hunger, and arousal in black and white young adults. Participants will be randomized to either the VR food marketing condition or VR ...

What is the current status of trial NCT06917391?

This trial is currently recruiting. It is a NA study. The enrollment target is 200 participants. The study started on 2025-11-13. Estimated completion is 2028-03-31.

What conditions does trial NCT06917391 study?

This clinical trial studies the following conditions: Population Health.

What interventions are being tested in trial NCT06917391?

The interventions under investigation include: Wendyverse VR food marketing experience (BEHAVIORAL), Nikeland VR non-food marketing experience (BEHAVIORAL).

Who is sponsoring clinical trial NCT06917391?

This trial is sponsored by NYU Langone Health, which has 1,164 total clinical trials registered on ClinicalTrials.gov.

Where is trial NCT06917391 being conducted?

This trial has 1 study location across New York. Contact the study sites directly through ClinicalTrials.gov for enrollment availability.

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainTrial

Every figure on PlainTrial is rendered directly from the ClinicalTrials.gov registry, no number is typed in by an editor. This page mirrors this trial's own ClinicalTrials.gov registry record, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.